MHG Launches New Identity with a Modern Logo

MHG Unveils New Identity with Modernized Logo

On October 7, 2019, MHG launched its new corporate identity, introducing a refreshed logo as part of its modernization and growth strategy. The updated logo reflects MHG’s commitment to innovation and its role as a leader in managing a diverse portfolio of businesses and brands.

The logo design embraces a modern, minimalist approach. The blue color symbolizes limitless opportunities and the expansive growth potential of the sky, while representing the dynamism and depth of the ocean. The sharp, engineered edges of the letters depict the solid building blocks on which the group is founded.

This design was selected from 25 options through a voting process that engaged both the MHG community and the public, highlighting MHG’s ongoing reliance on public feedback as a cornerstone of its development strategy.